Traditional independent gunmakers maintains high service to customers with investment in retail management system

William Evans, one of the UK’s few remaining independent gun makers has selected Eurostop’s retail management solution for its stores in London (St James) and Bisley, Surrey. William Evans is renowned worldwide for its high quality, specialist sporting shotguns and rifle’s, William Evans sells a wide range of new and second hand guns to suit every budget as well as shooting clothing and accessories. The company has recently installed Eurostop’s e-rmis in its Head Office and e-pos at its tills in the stores to manage stock control, improve sales reporting and its specialist customer service.

William Evans chose Eurostop for the company’s proven experience of meeting the needs of independent retailers. Their particular requirement was to be able to manage a wide range of stock and to provide an excellent support service to their customers.

William Evans said; “We needed to upgrade our present retail system to one with better reporting systems and importantly to assist the support service that we offer. Most of our customers have been buying from us for many years and our expert personal service is a key part of our business. We also wanted to be able to manage and access our back office stock control from both of the stores.

“Eurostop seemed to understand our business requirements very quickly. With improved stock management and reporting we will have much better control of the business. We will also have accurate sales data that helps us to service our customers better.”

William Evans stocks hundreds of shooting related items, which are available from either store. With accurate customer and sales information, the sales support team will be able to service customers to the high standard for which the company is known.”

Phillip Moylan, Sales & Marketing Manager at Eurostop commented, “Independent retailers like William Evans have a long established customer base to whom they provide a highly specialised service and product range. It is vital that their stock management systems are robust enough to cope with the huge variety of items and customer specifications, while also keeping an eye on the bottom line. With accurate sales and reporting data, William Evans can meet the needs of their customers and manage stock cost efficiently.”