Cloud-based solution provides cost-savings as an alternative for SMEs to eliminate the high cost of physical servers Dashboard monitoring provides remote performance monitoring and tracking, on demand and in real-time Improved CRM enhances customer experience both online and in-store “Eurostop has a very capable and responsive team that is able to drive the project implementation with go live extremely quickly” Darren Ng, Managing Director The Challenge With decades of watch retailing experience, All Watches provide the best retail experience to their customers by focusing on the quality of their products. Being an exclusive distributor of luxurious and branded watches, they strive to deliver exceptional service and products. Through their retail experience and ongoing years of success, All Watches has grown into five retail stores across the country, including one store across the border, in Kuala Lumpur, Malaysia. Due to this business expansion, they have frequent stock movements between the stores; i.e. from warehouse-to-store, store-to-store transfers, and vice-versa. The strenuous manual processes within operations had escalated, leading to balance discrepancies of stock-on-hand and at stock-take audits. Concurrently, customer details were also being recorded and stored manually in a logbook to allow the staff to keep track of past purchases and records. With these manual processes in place, there were understandably issues with data accuracy and also complications within the stores’ daily operations. The Solution The All Watches team was aware of the functionality shortfall with their existing POS system and how it was affecting the smooth running of their retail stores, and were therefore looking for a replacement system. After a couple of meetings and a product demonstration session with Darren Ng, the Managing Director, Darren was convinced that Eurostop’s POS system would be the ideal solution to address their business problem. The solution would ensure that the inventory, stock movements, and transfers would automatically update in the system and provide real-time information. Eurostop’s team also showcased their Loyalty system which tracks customer records and purchase history. Customer data, including member registration details, purchase history, deposits, loyalty points, rewards and other personal information are also automatically updated in the system upon successful registration. The All Watches team was impressed with the overall product demonstration and the benefits that the retail systems would bring to their business. The team also concluded that the Eurostop POS system came with a comprehensive list of features as standard, and yet could be customised according to their specific needs. The team’s capabilities and resourcefulness were the key factors that made them the chosen supplier. The Result The rollout was quick and efficient, with Darren Ng, Managing Director, commenting “Eurostop has a very capable and responsive team that is able to drive the project implementation with go live extremely quickly. They have a responsive support team which is crucial to our retail operations.” A single view of stock across stores The retail team and store staff members are now able to view stock movements in between stores, check product availability, sales commission, and customer information across all stores, from any store. The new retail POS system not only helps to record accurate stock levels, but it has also streamlined workflow by eliminating time consuming manual processes. Seamless customer registration for membership Eurostop’s Loyalty system enables customers to register remotely via their mobile, while browsing through the store. This enhances their in-store experience by reducing waiting time at the counter, which has been particularly useful in the current COVID-19 climate. Upon successful member registration, this information is then reflected instantly in the POS system. Darren said “The customer loyalty module really allows us to improve on our CRM efforts”. Real-time information and dashboard Above all else, the integrated systems provide visibility of real-time data. At the same time, the retail solution also provides a customised management dashboard to allow the management team to make informed decisions and increase operational efficiency. The management team can easily view information such as sales by store, product, customer, stock balance, and more. With this information, All Watches can further enhance their customers’ experience by targeting them with relevant content online and focusing on their needs while in-store. “A responsive support team which is crucial to our retail operations.” Darren Ng, Managing Director All Watches About All Watches All Watches is a reputable and trusted brand with a notable heritage as a timepiece specialist. With extensive experience in the horology industry, Mr Sunny Ng started All Watches in 1984 at Lucky Plaza and later with a second store at Wisma Atria. In 1996, All Watches created a shop-in shop concept first at BHG Bugis Junction and later at OG, Albert Complex. Through the years, All Watches has grown from one shop in 1984 to the current 6 point of sales, including 1 in Kuala Lumpur, Malaysia. With 34 years of retail experience and success, trust and support; All Watches is now the authorised retailer of over 50 established international watch brands, including high-end prestigious names such as Omega, Tudor, Tag Heuer, Breitling, Mont Blanc, and international brands such as Longines, Rado, Ball and Tissot.

Fully integrated system across all brands and channels, including ecommerce and in-store traffic count, streamlines processes Real-time inventory management optimises supply chain resulting in overall efficiency of operations Centralised CRM system improves customer relationships and results in enhanced customer satisfaction “The Eurostop team goes the extra mile during a project, from the beginning to the end” Esther Chan, VP Kwang Sia The Challenge When embarking on creating an omnichannel and multichannel experience for customers, retailers are faced with the complexity of collating information and data promptly. This was exactly the pain point for Kwang Sia; managing 10 different brands across multiple channels can be quite challenging and without the right systems in place it can be unmanageable. Kwang Sia was looking for a solution that would streamline their current supply chain processes; from improving order tracking and fulfilment, to managing their existing customers across all brands. The system needed to have a centralised database and CRM system to provide visibility of real-time data and information to improve operational efficiency and inform better decision making. The Solution The Kwang Sia team was impressed by Eurostop’s retail solutions, especially the e-pos and e-loyalty system that could help improve their overall business. After a couple of meetings and product demonstrations, Kwang Sia was convinced that Eurostop’s award-winning retail solutions would fit their business needs. Eurostop was the chosen supplier because of its ability to meet their requirements – to streamline processes and optimise workflow across the supply chain, eliminating repetitive tasks like importing and exporting data from the various data sources. The solution would provide customised real-time sales reports and dashboards to monitor business performance. Finally, the after-sales support service that was offered won them over. The Result Swift rollout and project support for immediate business benefits With the support of the experienced Eurostop project team, the rollout of the project was implemented swiftly and with minimal disruption. Eurostop fully committed to ensure that the system was installed on time and the data migration was completed seamlessly for Kwang Sia, with operational efficiency maintained at all times. As a result, Kwang Sia is now able to analyse sales performance both in-store and online, monitor stock movements, in-store traffic counts and have true visibility of customers’ data.   Real-time inventory management for operational efficiency Kwang Sia can now leverage the e-pos and inventory system through mobile technology to improve customer satisfaction. The overall system, inclusive of their e-Commerce store, is fully integrated to provide real-time information which will provide benefits such as the ability to monitor stock movements and to simplify stock take processes across multiple channels. “A customized and integrated solution that meets our needs” Esther Chan, VP Kwang Sia Centralised CRM system with e-loyalty across all brands With a centralised CRM system, Kwang Sia can enhance customer experience by using the integrated e-loyalty system. So now, their customers can shop, collect and redeem points and rewards across all their brands. The e-loyalty system also consists of digital receipts or e-Receipts of past transactions for digital consolidation of records. Additionally, the application is also integrated to both online and offline stores where customers can connect directly via social media channels or contact the preferred store directly via WhatsApp. Eurostop’s e-loyalty system also provides an in-store booking system from within the application to control crowd limits and in-store visits, which has been particularly useful during the challenging COVID pandemic. Kwang Sia’s customers can now pre-book, cancel and rebook appointments using hourly slots at their preferred store. About Kwang Sia With more than thirty years of experience, Kwang Sia is a leading premium fashion retailer in Southeast Asia. Headquartered in Singapore, they have a retail network across Singapore and Thailand. They are the partner of choice for leading global fashion brands such as A Bathing Ape, Diesel, Gerts, HUGO BOSS, Max Mara, MAX&Co., Marella, Weekend by Max Mara, We Are Special, Y-3, and Versace. Their retail philosophy is guided by their understanding of the needs of their discerning customers who value quality and service, as well as their innate understanding of each of the brands in their diversified portfolio. They create a complete retail experience for their customers; beginning from immaculate stores in premier retail malls to impeccable and highly personalised service of their staff.